At Bueno, we respect the privacy of our online visitors and customers. This privacy policy outlines what information we collect, how we use it and the choices you have regarding your personal information.

What Information We Collect

As you browse and shop on our website, we may collect the following types of information:

  • Contact information such as your name, email address, postal address and phone number when you create an account, make purchases, contact customer service or interact with us in other ways.
  • Payment information such as your credit/debit card number, expiration date and billing address when you make purchases. This is processed by secure third party payment processors.
  • Shopping information such as products you view or add to your shopping bag, items purchased, order history and saved items.
  • Website usage information such as pages visited, links clicked, time spent on pages, referral URLs and other actions taken through our website. We use cookies and analytics tools to gather some of this data.
  • Communications preferences such as your consent to receive marketing emails, newsletters and other communications. You can opt out anytime.

We do not collect any sensitive data such as information related to race, religion, health, biometrics, criminal background or political opinions. We also avoid collecting personal data from children under 16 without prior parental consent.

How We Use Your Information

The information we gather is used in the following ways:

  • To fulfill orders including processing payments, delivering products and communicating with you about orders.
  • To provide services such as creating and managing your account, assisting with orders and product information.
  • To improve our website by analyzing site usage, evaluating performance, fixing issues and improving the user experience.
  • For security purposes including detecting and preventing fraud, spam and other criminal activity.
  • To communicate with you about new products, sales, events and other updates through emails, text messages, social media or notifications on our website and mobile app (with your consent).
  • For marketing purposes including running contests, sweepstakes, displaying relevant ads on our website and sending promotional offers (with your consent).
  • To enhance your shopping experience by displaying past orders and recommending products you may like based on purchase history.
  • For internal business purposes such as analyzing customer data to make informed business decisions. Aggregated data that can’t identify you may be used.
  • To comply with legal obligations including applicable laws, regulations, court orders or other legal process requirements.

When We Share Your Information

We only share your personal information with others for the purposes outlined in this policy or when you give us explicit permission. This may include:

  • Service providers who help us run the website, process orders, conduct surveys, provide marketing assistance, etc.
  • Payment processors to authorize and complete credit/debit card transactions.
  • Shipping carriers to fulfill and deliver orders to you.
  • Government agencies to comply with applicable laws and lawful orders.
  • Other legal requests to comply with court orders, subpoenas or other legal process requirements.
  • Sale or bankruptcy if we sell part of the company your data may be transferred. If we declare bankruptcy your data may be considered an asset transferred.
  • To protect rights such as sharing data if necessary to protect our rights, safety or property.
  • With your consent we may share information with third parties when you give us consent to do so.

We do not sell or rent your personal data to third parties for marketing purposes without your explicit consent.

Your Account Information

Account Creation: When you create an account on our website, we collect your name, email address, mailing address and phone number. You may also add payment information such as credit card details which are processed by secure payment processors.

Managing Preferences: After registering, you can manage your account information, profile and preferences such as opting out of email notifications. You have control over what information you share with us.

Closing Your Account: You may close your account anytime by contacting customer service. If you make this request, we will deactivate the account and delete or anonymize your data to the extent required by law.

Inactive Accounts: If your account remains inactive (no log in or orders) for a prolonged period, we reserve the right to close your account after appropriate notice. Any personal data will be deleted or anonymized after closure as permitted by law.

Online Security

We take reasonable technical and organizational precautions to secure your personal data and protect against unauthorized access, alteration, disclosure or loss. This includes:

  • Secure server protocols for data transmission (SSL/TLS)
  • Strong password requirements and encryption of sensitive data
  • Limiting access of your personal data on a need-to-know basis
  • Regularly testing security systems and conducting audits
  • Requiring privacy/security training for employees
  • Using verified payment processors to handle financial transactions

While we aim to protect your personal information, no system can be completely secure. We cannot guarantee the security of information transmitted to or from our website. You transmit information at your own risk.

Cookies and Website Usage Information

A cookie is a small text file stored by your browser that collects information about your website visit. We use cookies to identify your computer and track your behavior such as pages visited, links clicked, time spent on pages, referral URL and repeat visits. We also use cookies for authentication, keeping your preferences and session information.

You can disable cookies through your browser settings but some parts of our website may not function properly without them. We also use web analytics tools like Google Analytics to collect non-identifying information through cookies about visits to our website. The data gathered allows us to analyze usage patterns and improve the site.

Our website may contain embedded pixels or other tracking technologies from third party service providers like Facebook, Instagram, etc. This helps us improve our advertising and marketing.

External Links

Our website may contain links to other sites. We are not responsible for the privacy practices or content of those external sites. It is your responsibility to read their privacy policies before sharing any data.

Your Privacy Rights & Choices

You have certain rights and choices regarding how we process and share your personal information. These include:

  • Opting out of marketing communications at any time by clicking the unsubscribe link.
  • Requesting a copy of your personal data held by us through an access request.
  • Updating or correcting inaccurate or incomplete personal data.
  • Asking us to restrict processing if your data is inaccurate, no longer needed, processed unlawfully or pending an access request.
  • Completely deleting your account unless we are required by law to retain it.
  • Receiving an electronic copy of your data for portability purposes.
  • Filing a complaint with the appropriate privacy regulator if you believe we have violated your rights.

To make privacy requests regarding these rights, please contact our Privacy Officer listed in the Contact Us section below. We will respond within 30 days unless the request is complex or numerous.

Policy Towards Minors

Our website is meant for a general audience and not directed at children under 16. We do not intentionally gather personal data from minors without consent from a parent or guardian. If you are a parent and believe your child has provided us with information without consent, please contact us to have it removed.

International Visitors

Our website is governed by United States laws. If you are visiting from another country, be aware that information you provide may be processed in the United States and subject to US laws. By using our website and providing any personal data, you consent to data collection and processing in the United States.

Policy Updates

We may change this privacy policy from time to time to reflect updates to our business, changes in applicable laws or regulations, new processing activities and other relevant changes. We will post the changes here. Please check periodically for updates.

How to Contact Us

If you have any questions about our privacy practices or this policy, please contact our Privacy Officer at:

Email: [email protected]

Phone: 1-800-123-4567

Postal Address:
Bueno Handbags Inc.
123 Main St.
New York, NY 10001

Thank you for taking the time to understand how we collect, use and safeguard your personal data. We value your business and trust. Please let us know if you have any additional questions or concerns regarding your privacy.

FAQ

Here are some frequently asked questions about our privacy practices:

What information do you collect about me?

We collect information you provide during account registration, placing orders, subscribing to marketing communications and using other website features. This may include contact information, payment details, shopping preferences, website activity and communication preferences.

Do you share my personal information?

We do not sell or rent your personal information to third parties for marketing. We only share data with third parties as necessary to process orders, provide service, conduct legitimate business activities or when required by law. See full details in the Privacy Policy.

How do you use cookies and tracking technologies?

Cookies help recognize you, customize your experience and collect website usage information. Other technologies like pixels allow us to serve relevant ads on our website and other sites. You can disable cookies through your browser. Our Privacy Policy has additional details.

How can I update my account information?

You can update your account details, email preferences and stored addresses at any time through your account. Just log in and navigate to your account dashboard to access settings. For additional assistance, contact customer service.

How long do you keep my personal data?

We retain personal information as long as required to serve you and operate our business, subject to record retention requirements and applicable laws. We may delete or anonymize data after a prolonged period of account inactivity.

Do you comply with privacy regulations?

Yes, we comply with applicable privacy laws and regulations like the EU GDPR and California CCPA. We avoid collecting personal information from children under 16 without consent. See our Privacy Policy for additional details.

How do I request a copy of my data?

You can access, update or request deletion of your personal data through your account. For additional assistance, you may contact our Privacy Officer via email or postal address provided in our Privacy Policy. Proper identification will be required to fulfill access requests.

What should I do if I have other questions?

If you have any additional questions about our privacy practices, please refer to our full Privacy Policy, contact our Privacy Officer or email us at [email protected].